Meet a Member – Erin Wisecup

June 4, 2019
Written by: CREW Cincinnati
The Facts

Company & Location
Jostin Construction
VP Business Development

Number of years in the industry
One year in the industry!

1.  Where did you get your career started and what was the most valuable lesson you learned early on?
I started at an interior design firm in Long Beach, CA and then shortly thereafter moved back to Ohio where I spent 18 years @ LPK, a global brand agency working in consumer goods – Pringles, Pampers, Gillette, etc. What I learned early on as a consultant – is in order to anticipate a client’s needs, you must truly step in and own a project and plan and project to get ahead of the ball. The best and most genuine service happens when you treat your clients’ business as if it is your own. When you take this approach, you mitigate what could be a daily struggle of firedrills. Those are going to happen anyway, so why not minimize the best you can?

2.  What inspires, drives, or motivates you in your career?
People. People. People. Humans are fascinating. Helping others do their best is why I show-up to work everyday – no matter what it is we are actually doing for “work.” I was in design & marketing for 20 years and just recently jumped industries to construction. The approach I take of seeking to understand others and their motivation and how we can get to win/win scenarios is exactly the same between the industries.

3.  Tell us about a moment in your career of which you’re particularly proud.​
Knowing when it was time to switch into a new chapter. 18 years is a long time with one company – I met and have kept my best friends from that part of my career, so leaving the company where you learned everything you know is not an easy choice. But when you have given all you can and have received so much – there comes a time when it’s time to try a new adventure.

4.  What do you see taking shape in our industry in the next 5 or 10 years?
The obvious answer is that technology will have a profound impact on our industry, as it has so many others. But you’ve really got to dig into how people actually work to roll-out use of new technology - our workforce will need to adapt. Change is hard, but it is imperative for the industry to evolve in order to attract the next generation of both clients and workforce.

5.  Do you have any passions or hobbies outside of work?
My husband is returning to cycling as a passion and I’ve joined in. Love self-contained exercise – all you need to do is hop on a bike and go. We live very near the Loveland bike trail, by choice. Now that our kids are a little older (10 & 6), it’s a little easier for us to figure out how to include them on a bike ride or squeeze one in just the two of us. And I would be remiss not to say that my kids are my passion – trying to raise kind and lovely little humans is no small feat. As I have said – if my #1 & #2 customers are happy before I hit the front door of the office, I’m already ahead.

6.  Do you have a mentor who inspires you? ​
I have been fortunate to have many incredible mentors. I’ve only had 3 jobs out of college – and as it turns out, all 3 opportunities were in a company where the founders were husband and wife. I learned so much about partnership, communication and vision from each of the pairs I worked for. I’m currently working for another gifted couple – who are incredibly graceful, passionate and genuine at building business every day, while also nurturing their family and friendships. It inspires me everyday to get to work alongside wicked smart founders who know how to have fun even in the crazy times.